{
 "generated_from": "/Users/chriselder/Desktop/prospects-export.csv",
 "starting_rows": 580,
 "exclusions": {
  "non-Australian (NZ)": {
   "n": 1,
   "examples": [
    "Powerwash Ltd"
   ]
  },
  "junk (no trade, no suburb, no valid website)": {
   "n": 10,
   "examples": [
    "Jasper",
    "Mitch",
    "Kmilla KSeaw Jemilla",
    "James Finch",
    "Snell Inc",
    "Hype cleaningCo",
    "The TV Way",
    "Snell INc",
    "Hydro X",
    "Self Employed"
   ]
  },
  "self rows (Propeller, Nook)": {
   "n": 2,
   "examples": [
    "Propeller",
    "Nook"
   ]
  },
  "duplicate company (deduped)": {
   "n": 9,
   "examples": [
    "Development Finance Partners",
    "ENTHRAL.",
    "ENTHRAL.",
    "Development Finance Partners",
    "McCarthy Salkeld",
    "Slaven Torline",
    "Alpha Consulting Group (Norwest) Pty Ltd",
    "Robins Accountants",
    "Robins Accountants"
   ]
  },
  "unscored": {
   "n": 37,
   "examples": [
    "L&M Home",
    "Diami Commercial Furniture",
    "ENTHRAL.",
    "Kirrihill Wines",
    "Nelson Bros Funeral Services",
    "CommuniCloud",
    "Phoenix Physique",
    "McCarthy Salkeld",
    "IEC Advisory Pty Ltd",
    "Raymond Partners",
    "KK Partners Group",
    "Principal Edge Financial Services"
   ]
  },
  "out-of-scale score (different scoring pass)": {
   "n": 5,
   "examples": [
    "BDR Business Accountants",
    "Maidcleanerz",
    "Tidystudio",
    "Growlawncare",
    "Listonmowing"
   ]
  }
 },
 "cohort_n": 516,
 "crm_date_range": [
  "2026-05-02",
  "2026-07-01"
 ],
 "score_distribution": {
  "0": {
   "n": 46,
   "pct": 8.9
  },
  "1": {
   "n": 48,
   "pct": 9.3
  },
  "2": {
   "n": 96,
   "pct": 18.6
  },
  "3": {
   "n": 326,
   "pct": 63.2
  }
 },
 "existing_sites_n": 470,
 "pct_existing_rated_3_prime_rebuild": 69.4,
 "pct_no_website_or_rated_3": 72.1,
 "no_real_website": {
  "n": 59,
  "denominator": 498,
  "pct": 11.8
 },
 "website_assessment_mismatch": {
  "n": 18,
  "rule": "recorded website and assessment disagreed \u2014 excluded from both sides of the no-website stat",
  "rows": [
   {
    "company": "Aztech Electrical",
    "kind": "scored 0 (no site found) but URL recorded"
   },
   {
    "company": "Cleaning Daddy",
    "kind": "scored 0 (no site found) but URL recorded"
   },
   {
    "company": "Universal Personal Training",
    "kind": "scored 0 (no site found) but URL recorded"
   },
   {
    "company": "BEST Fitness",
    "kind": "scored 0 (no site found) but URL recorded"
   },
   {
    "company": "Comfort Carpet Cleaning",
    "kind": "scored, URL not captured"
   },
   {
    "company": "De Vere Cleaning",
    "kind": "scored 0 (no site found) but URL recorded"
   },
   {
    "company": "Sunshine Coast Local Carpet Cleaning",
    "kind": "scored, URL not captured"
   },
   {
    "company": "Family Friendly Carpet Cleaning & Pest Control",
    "kind": "scored, URL not captured"
   },
   {
    "company": "iCarpet clean and pest control",
    "kind": "scored, URL not captured"
   },
   {
    "company": "B & B Cleaning Services",
    "kind": "scored, URL not captured"
   },
   {
    "company": "RevitaClean - Probiotic Mattress & Carpet Dry Cleaning Brisbane",
    "kind": "scored, URL not captured"
   },
   {
    "company": "Eco Carpet Cleaning Gold Coast",
    "kind": "scored, URL not captured"
   },
   {
    "company": "All Seasons Carpet Cleaning & Pest Control",
    "kind": "scored, URL not captured"
   },
   {
    "company": "Cleanezy Carpet Cleaning",
    "kind": "scored, URL not captured"
   },
   {
    "company": "BFS Carpet Cleaning & Pest Control",
    "kind": "scored, URL not captured"
   },
   {
    "company": "Integra Cleaning Solutions Pty Ltd",
    "kind": "scored, URL not captured"
   },
   {
    "company": "Guardian Carpets",
    "kind": "scored, URL not captured"
   },
   {
    "company": "Queen Clean Noosa Pty Ltd",
    "kind": "scored, URL not captured"
   }
  ]
 },
 "reviews": {
  "with_review_data_n": 378,
  "median_review_count": 30,
  "pct_under_20_reviews": 33.9,
  "avg_rating": 4.88
 },
 "trades": {
  "carpet cleaning": {
   "n": 177,
   "avg_score": 2.27,
   "pct_of_scored_rated_3": 58.8,
   "pct_of_scored_no_site_found": 10.7
  },
  "electrician": {
   "n": 73,
   "avg_score": 2.42,
   "pct_of_scored_rated_3": 67.1,
   "pct_of_scored_no_site_found": 5.5
  },
  "personal trainer": {
   "n": 41,
   "avg_score": 2.73,
   "pct_of_scored_rated_3": 78.0,
   "pct_of_scored_no_site_found": 2.4
  },
  "handyman": {
   "n": 29,
   "avg_score": 2.31,
   "pct_of_scored_rated_3": 55.2,
   "pct_of_scored_no_site_found": 0.0
  },
  "lawn mowing": {
   "n": 24,
   "avg_score": 1.58,
   "pct_of_scored_rated_3": 25.0,
   "pct_of_scored_no_site_found": 25.0
  },
  "plumber": {
   "n": 23,
   "avg_score": 2.39,
   "pct_of_scored_rated_3": 65.2,
   "pct_of_scored_no_site_found": 8.7
  },
  "landscaper": {
   "n": 23,
   "avg_score": 2.61,
   "pct_of_scored_rated_3": 87.0,
   "pct_of_scored_no_site_found": 13.0
  },
  "cleaner": {
   "n": 22,
   "avg_score": 1.95,
   "pct_of_scored_rated_3": 45.5,
   "pct_of_scored_no_site_found": 22.7
  },
  "tiler": {
   "n": 21,
   "avg_score": 2.86,
   "pct_of_scored_rated_3": 95.2,
   "pct_of_scored_no_site_found": 4.8
  },
  "carpenter": {
   "n": 14,
   "avg_score": 1.79,
   "pct_of_scored_rated_3": 35.7,
   "pct_of_scored_no_site_found": 28.6
  }
 },
 "other_trades": {
  "n": 69,
  "trade_label_count": 38,
  "avg_score": 2.59,
  "pct_of_scored_rated_3": 71.0,
  "pct_of_scored_no_site_found": 1.4
 },
 "trades_grouped_under_n": 10,
 "score_polarity_note": "0 = no website found; 1-3 higher = weaker site / better rebuild prospect (verified 2026-07-04)"
}